Tech Journal 7 Benefits That Debunk Mac for Business Myths

Ever since the famous “Get a Mac” campaign that features a young, cool Justin Long as Mac and John Hodgman as PC, Apple has challenged users to think differently about Mac.

And once again, it’s time to see Mac in a new way — at work.

As digital natives proliferate the workforce, offering technology choice becomes even more advantageous. Technology choice helps users feel more comfortable and productive, but it also shows employees that their opinion is valued.

Case in point: When companies offered Mac to employees, they saw a 20% increase in retention and a 5% increase in productivity, according to a Forrester Total Economic Impact Study.¹

Perhaps that’s why 84% of the world’s most innovative companies deploy Mac at scale.³

But Mac at work isn’t just about employee satisfaction. Organizations with Mac see an estimated 60% decrease in support tickets compared to PC users.² 

Despite these compelling statistics, businesses have shown hesitancy to bring Mac into their device ecosystem.

Some of the top misconceptions about Mac computers for business include:

1. The Mac isn’t as powerful as a PC.
2. The Mac isn’t as compatible with business software.
3. The Mac isn’t as customizable as a PC.
4. The Mac isn’t equipped with enough battery power.
5. The Mac isn’t as secure as other operating systems.
6. The Mac is more difficult to support.
7. The Mac is too expensive for business use.

However, these misconceptions are largely outdated or inaccurate and do not reflect the reality of using Mac computers in modern business environments.

With cutting-edge technology and innovative features, Apple Mac, iPad and iPhone products offer a range of benefits for both knowledge workers and IT.

Here are the top 7 benefits that debunk the myths of bringing Mac to work:

1. Performance that works as hard as you do

   Mac devices are supercharged by the next-generation M2 chip. That means they start up fast — and stay fast, even with multiple programs and browser tabs running. Mac devices can easily handle the most demanding workflows, making them a great choice for businesses that require high-performance computing.

2. Compatibility with the business apps you rely on

   One of the biggest misconceptions about Mac is that it isn’t compatible with other software. Running Microsoft? Salesforce? Mac does that. From Adobe to Zoom — and everything in-between — Mac can run the software you need to get the job done.

3. Seamless work experiences with Mac + iPhone

   Mac and iPhone work together, allowing you to seamlessly switch between devices and pick up where you left off — like passing a digital baton. Employees can use their iPhone as a webcam, cut and paste between devices, and even hand off open web pages from their Mac to their iPhone.

4. Battery power that lasts the full workday — and beyond

   With up to 22 hours of battery life, Mac devices are ideal for employees who don’t stay in one place long. Whether you’re traveling long distances, or running from meeting room to meeting room, all-day battery life keeps you plugged in to work — not the wall.

5. Built-in security, straight out of the box

   Mac devices are known for their security features, including hardware-verified secure boot, gatekeeper and on-the-fly encryption. Plus, identity security features like Touch ID create extra protection with a simple user experience.

6. Easy to manage for IT

   It’s a common misconception that Mac is difficult for IT to manage. Mac is designed to be simple and intuitive, which means your IT department can spend less time managing devices and more time focusing on other important tasks. In fact, Mac users open 50% fewer support tickets, and each ticket costs 25% less to resolve.²

7. Mac is a recruitment game-changer

   When you need to attract top talent in a crowded market, offering Mac devices can help your business differentiate itself from competitors and gain an advantage. Employees seek familiar, consumer-like experiences at work — and they get that with Mac.

Wherever you work, whatever software you use, Mac does that.

When it comes to technology, happy employees and happy IT go hand in hand. With a long battery life, your employees can work on all their projects at once — with apps that run faster — and finish that email they started on their iPhone.

Overall, using Mac computers can help businesses improve productivity, enhance security and streamline workflows.

Work smarter. Go faster. Stress less.
Mac does that.

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