We deliver transformation through Digital Innovation.
Increased competitive pressures and evolving customer behaviors are driving change in every industry.
We define, design and optimize your products, services and operating models to increase engagement and revenue.
Through data-driven insights and strong technology solutions, we help your business manage today and transform for the future.
Executing a digital journey
It’s one thing to have an idea; it’s another to execute on it. At BlueMetal, a division of Insight, our design process turns ideas into rich and powerful business outcomes quickly and smoothly. Explore our process:
BlueSky — ideas & thought leadership
First, we focus on research and conceptualization. A detailed road map provides deep insight into what the end state looks like and enables long-term iterative planning. Concept validation and continuous feedback keep everything on target.
Our research-driven approach uses strategy and design expertise to form the foundation, including a:
Multiyear program definition and road map
Minimum Viable Product (MVP) definition
Return on investment analysis
BluePrint — design & architecture
With a solid strategy foundation, we define, design and architect. We analyze findings and identify solutions around product engineering, operating models and technology that will meet the desired experience.
Clearly define what and how you're going to build.
The design and architecture process incorporates many factors, including:
User experience, visual branding & technology
Operating model dependencies & alignment
BlueMetal — build & test
We build a solution that meets your needs exactly — beautiful in both form and function. Each solution is optimized for long-term use. And we’re ready to support you with regular updates and improvements as your business evolves.
The work doesn’t stop once your program is launched. We offer continuous services, including:
Ongoing managed services support
Advanced analytics & customer feedback
Testing & implementation of updates
Create memorable experiences.
Through Digital Innovation, our experts embrace rich data analytics coupled with deep expertise in the Internet of Things (IoT) and mobile app development.
Leveraging our industry knowledge, intrinsic empathy and customer insights, we design and develop meaningful solutions that advance the ways customers live and work.
Rethink your customer interactions and deepen engagement using technology that revolutionizes the user experience.Learn more
Make informed decisions and initiate faster responses based on advanced analytics and machine learning.Learn more
Enable your business with powerful digital tools through intuitive platforms that streamline work and increase efficiency. Learn more
We're the team that can put you at the forefront of digital innovation.
“BlueMetal exists to inspire our teammates, clients and partners to accomplish the impossible. With Insight’s global capabilities, we turn impossibilities into solutions that impact people and organizations in extraordinary ways.„
Matt JacksonVP & National General Manager, BlueMetal
“As leaders in Digital Innovation, we help our clients bridge the gap between technology and business outcomes. Our expertise, thought leadership and strategic solutions make us the one-of-a-kind partner.„
Priya GoreStrategic Alliances Director, BlueMetal
“At BlueMetal, we are craftsmen. Working with us, you get superior solutions that achieve your goals. We maximize performance and reduce risk.„
Raheel RetiwallaDirector, Digital Business Strategy, BlueMetal
“The power of BlueMetal lies not only in the technical skills of its architects and engineers, but also in its ability to bridge the gap between business and technology by bringing industry expertise to solve our clients’ most difficult challenges.„
Matt Bienfang National Industry Director, BlueMetal
“I am inspired by the results our clients achieve, and by the collaborative process through which we jointly define the capabilities and user experiences that form a shared view of success. The contributions of our Strategy and Design teams serve to align technology with the business outcomes that our clients require.„